The work truck industry is a far reaching one. Most attention is paid to fleets full of Ford F-150, Chevrolet Silverado, Ram 1500, Toyota Tundra, and their Heavy-Duty stablemates—in addition to work vans, and larger medium-duty and HD trucks from Isuzu, Hino, and International, to name a few. However, many smaller fleets rely on right-sized fleets that use mid-size or even compact trucks to do the job.
With many pickup trucks getting larger each year, the midsize pickup segment has been growing for the past few years. Not that long ago, OEMs were abandoning the segment, with the likes of the Toyota Tacoma and Nissan Frontier holding the fort. Now we have options from every major OEM, who over the years have returned to the segment.
Case in point is Ford. Years ago, they dropped the Ford Ranger from their lineup. However, a few years later, the Ranger returned and found a place in the marketplace once again. Next, seeing that the Ranger may still be too large for some, in 2021 Ford released the smaller Maverick, which unlike its larger siblings, is a unibody and not a body-on-frame.
UPDATES FOR 2025
While seeing changes since its introduction, the Maverick gets an updated front grille (each trim having a unique grille) and bumper as well. Maverick sees new LED lighting options throughout the lineup. All-wheel drive with an optional towing package will now be available on Hybrid models. Android Auto and Apple CarPlay are now wireless, so no more need for cables, and are now projected onto a 13.2” touchscreen using Ford’s Sync 4 system. Hybrid comes with FWD layout as standard; while the Hybrid Lariat comes with AWD standard.
POWERTRAINS
Maverick offers two powertrains, the standard is a hybrid 2.5 liter four-cylinder engine with an electric motor offering 191 horsepower and 155 foot/pounds of torque mated to a CVT transmission, with an optional 2.0L EcoBoost four-cylinder engine with 250 hp and 275 ft/lbs of torque mated to an eight-speed automatic transmission.
TOWING AND PAYLOAD
Towing capacity for the Maverick stands at 2,000 lbs, which can be increased to 4,000lbs by way of a 4K towing package (this package requires AWD and cannot be added to the Tremor trim). Payload capacity comes in at 1,500 lbs on FWD hybrid models and AWD EcoBoost models, while AWD Hybrid models offer 1,400 lbs, and Tremor EcoBoost comes in at 1,140lbs. The Lobo model offers 1,045 lbs of payload.
TECHNOLOGY
To help work truck owners with their work, Maverick comes with a 360 camera (with split view), as well as available Pro Trailer Hitch Assist, and Pro Trailer Backup Assist. For 2025, all Mavericks come with standard Pre-Collision Assist with automatic emergency braking, Lane-Keeping Aid, a rear-view camera and auto LED high-beam headlamps. As well, Lariat and Tremor are equipped with adaptive cruise control with stop-and-go, lane centering, and predictive speed assist.
Maverick comes in four trim levels, XL, XLT, Lariat, and Tremor.
about the author
Mario Cywinski is the editor of Modern Work Truck Solutions and has worked in the automotive industry for nearly 20 years, both as an automotive journalist and working for a local dealership. He is a member of the Automobile Journalist Association of Canada and has been a judge for the Canadian Truck King Challenge. He can be reached at mario@mwsmag.com.
